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Beet It Sport Launches Nitrate 8000 Concentrated Juice Crystals

Beet It Sport is taking nitrate dosage to a new level with the launch of Nitrate 8000 Concentrated Beetroot Juice Crystals. Each 210g tub contains 8,000mg of dietary nitrate, or 400mg of dietary nitrate per 2-scoop serving. According to the company, this is three times more nitrate than alternative beetroot powders and crystals marketed to athletes.



Nitrate 8000 is made from 100% concentrated beetroot juice and contains no preservatives, flavourings, or additives. The beetroot crystals are Informed Sport certified, are gluten free and vegan, and provide a sufficient controlled dose of dietary nitrate for athletes to… ‘beet their personal best performances.’


Each 210g tub provides up to 40 scoops of crystals, with each 2-scoop serving about 400mg of dietary nitrate (the recommended dosage – equivalent to 1 Beet It Sport shot). Research cited by the company shows that ‘optimum impact comes from one or two doses being consumed one to three hours before exercise or taken after for recovery.’


Jonathan Cartwright, Beet It Sport Brand Manager, said “Our highly acclaimed and much researched Beet It Sport shots are very intense in flavour – an acquired taste! The new Nitrate 8000 Crystals taste delicious in their own right and can also be sprinkled on breakfast cereals, yoghurt, fruit salad or added to water or other drinks.


“They will make nitrate supplementation more accessible to the wider sporting community and enable more people than ever to test the limits of their performance.”


The launch of the Nitrate 8000 follows a double award-winning year for Beet It Sport, with its Nitrate 400 shots winning ‘Best Pre-workout Product’ and ‘Best Sports Drink’ at the 2020 ESSNA Awards.


Beet It Sport delivers dietary nitrate, which helps increase the production of nitric oxide in the blood stream. This in turn improves the flow of blood and oxygen to the muscles, thereby helping to boost strength and endurance.


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